Melbourne Market Relocation

Melbourne Market performs a vital role as a central market in the wholesale distribution of fresh fruit, vegetables and flowers. It is hub in the national distribution system for fresh produce, providing industry with essential logistic and scale efficiencies.

One of the largest infrastructure projects undertaken in Victoria at the time, the new fresh produce trading and distribution precinct in Epping, Victoria included the relocation of Melbourne Wholesale Fruit and Vegetable Market and National Flower Centre from Footscray Road, West Melbourne.

The new centre includes a 67,000 m² fruit and vegetable market building, 7,000 square metre national flower centre, and a 2,400 m² administration building, with parking facilities, services, storage and utility buildings.

Included in the project was a way finding strategy and design of over 1,000 individual signage elements from major building entry identification to trading stand numbering, office numbering, parking bay numbering, amenities, statutory and warning signage, across the 37 hectare site.

  • CLIENT

    Department of Innovation Industry & Regional Development, Lend Lease

  • LOCATION

    Epping, Victoria

  • YEAR

    2015

  • SCALE

    37 hectares

  • VALUE

    $300 million

  • PROJECT LEADERSHIP
    Rohan Wilson Darryl Suttie
  • PHOTOGRAPHY

    Mark Wilson

Melbourne-Market-Relocation-1

The calibre of the bid phase documentation made it easy to confidently price the project and deliver a well thought through proposal to the client.

Colin Geisler, Senior Project Manager, Lend Lease
Melbourne-Market-Relocation-2
Melbourne-Market-Relocation-3

Stores and traders' units are designed to a modular system within the structural grid, with insulated metal sandwich panelling allowing for expansion and contraction of lettable stores.

Large free-span building sections were engineered for a column-free trading floor, maximising flexibility, and minimising vehicle collision during trading.

Transparent roof sheeting used for undercover parking and trading zones maximises daylight and minimises energy consumption.

A central plant for glycol generation and articulation throughout the facility was created to offer ‘plug-in’ supply to market traders – a high value inclusion affording efficient cooling at lower cost. Other innovations included:

  • Research and testing of concrete finishes and treatment to maximise grip in trader areas where high water wash down can create slip hazards
  • Raised pathways, cattle gates and containment rails to prepare pedestrians and drivers at intersections
  • Façade megagraphics for truck and forklift drivers to easily navigate from a distance, reducing site circulation trips and vehicle congestion
Melbourne-Market-Relocation-6
Melbourne-Market-Relocation-4

Richard Stafford

Managing DirectorAdelaide

Richard Stafford

Managing DirectorAdelaide
View profile

Rohan Wilson

DirectorMelbourne

Rohan Wilson

DirectorMelbourne
View profile

Christon Batey-Smith

DirectorMelbourne

Christon Batey-Smith

DirectorMelbourne
View profile

Ben Zoontjens

DirectorAdelaide

Ben Zoontjens

DirectorAdelaide
View profile

Darryl Suttie

PrincipalMelbourne

Darryl Suttie

PrincipalMelbourne
View profile

Maria Mueller

AssociatePerth

Maria Mueller

AssociatePerth
View profile

Amy Merritt

AssociateAdelaide

Amy Merritt

AssociateAdelaide
View profile

Cameron Smith

Senior AssociateMelbourne

Cameron Smith

Senior AssociateMelbourne
View profile

Kieran Leong

PrincipalMelbourne

Kieran Leong

PrincipalMelbourne
View profile

Doug McCusker

Senior AssociateAdelaide

Doug McCusker

Senior AssociateAdelaide
View profile

Ee Ther Wee

AssociateAdelaide

Ee Ther Wee

AssociateAdelaide
View profile

Gavin Dixon

AssociateAdelaide

Gavin Dixon

AssociateAdelaide
View profile

Michael Willis

AssociateAdelaide

Michael Willis

AssociateAdelaide
View profile

Nicole de Lacy

AssociateMelbourne

Nicole de Lacy

AssociateMelbourne
View profile

Simon McKeown

Senior AssociateMelbourne

Simon McKeown

Senior AssociateMelbourne
View profile